LAKO Roasters Coffee
Project Overview
LAKO Roasters Coffee approached me to bring their new coffee brand to life. They envisioned a design that blended sophistication with personality, incorporating an art deco aesthetic to reflect a sense of timeless elegance.
They also wanted to incorporate a personal element by honoring their two beloved dogs, Stella and Kobe, who inspired the names of their signature roasts, with LAKO derived from “La” (Stella) and “Ko” (Kobe).
The challenge was to create a cohesive brand identity that honored both their love for coffee and their furry companions while standing out in a competitive market. The result was a design that combined bold geometric elements with warm, inviting details.
My role:
Freelance designer
Client:
LAKO Roasters
Project scope:
Logo design, Packaging
Final logo mark
Logo variation with art deco embellishment
Final design with two label variations depending on roast
Inspiration & Process
Inspiration included: Art Deco style, decorative elements, and of course, Stella and Kobe 🐶
A variety of logo concepts