Nice to meet you—

I’m a digital experience expert with 10+ years of blending thoughtful design with deep customer insights.

I began my career in UX design, leading consumer-facing product experiences and complex scheduling systems. Over time, I moved deeper into research, building and scaling UX research practices and leading Voice of Customer strategy to guide product and business decisions.

Across every role, one theme has remained consistent: clarity.

  • Clarity in complex systems.

  • Clarity in decision-making.

  • Clarity in how products communicate value.

If you’re building something complex and want to align user needs with business goals, let’s connect → racheljmurawski@gmail.com

A young woman with long, wavy brown hair, glasses, and gold earrings, smiling in front of a bookshelf filled with books.

My guiding principles

These beliefs shape how I work, collaborate, and approach every project:

Assume good intent.

Trust and open-mindedness lead to better work. Giving people the benefit of the doubt keeps communication open and relationships strong.

Context is everything.

The right solution depends on the situation, the audience, and the goals. This is why “it depends” is often the best, most honest place to start.

Iteration over perfection.

I care deeply about craft and quality, but I know the best work doesn’t happen all at once. I stay flexible and always open to improvement.

Brands I’ve worked with

Logos of Safelite, MTV, McGraw Hill, and Summa Health arranged in a row.
Logos of The Ohio State University, Kent State University, Central Ohio Transit Authority, and Pilkington arranged in a row.