Hi! I’m Rachel—
I’m a freelance researcher specializing in product, CX, & voice of customer insights.
Passionate about uncovering insights to inform strategic design decisions.
Defining a North Star Funnel Strategy
+18% Attachment Through Service Packaging
+3% Part Accuracy Through VIN Optimization
Building an Automated Customer Insight System
Scaling Research Access with an AI Copilot
Driving Google Rating Growth From 3.8 to 4.0 with 1.5K+ Reviews/Week
Improving Service Bot Experience Through Testing and User Flows
